JEWELRY THAT GIVES BACK

You deserve to know your dollars are going to an ethical brand and a good cause

(and that your jewelry will... you know, actually last a long time and look cute too.)

Two people standing outdoors with trees in the background

Hey, I’m Selena, and in 2019 I lost my dad to ALS — Altru is one way I continue to honor him.

My dad was my best friend and I loved him
more than words can describe.
When I started making jewelry in 2020, I
knew I wanted to advocate, create
awareness, and fundraise for ALS.

The biggest reasons why we don’t have a cure for ALS yet is due to a lack of awareness and the need for more research funding. And with every piece of jewelry sold, we’re accomplishing two important things:

1) raising awareness for ALS and

2) financially supporting the research that will find a cure.

15% of all profits made from Altru Jewelry goes to ALS research and awareness.

So you can trust your jewelry is supporting a great cause while also making you look great.

Since the beginning, Altru Jewelry has donated to:

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‘We are incredibly grateful to Selena for honoring her father’s legacy. By donating her proceeds to ALS TDI, she is helping fuel critical research and bringing us closer to effective treatments and a cure for ALS. Her generosity is a powerful reminder that hope can grow from even the hardest losses.’ - Melissa Payne, Development Manager

ALS Therapy Development Institute

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Feel like making a donation independent of your order?

If you’re moved by the mission here at Altru
Jewelry and want to support the cause
further, you can make a donation to ALS TDI
— 100% of what you donate goes directly to
the organization.

Love Notes

I have been wearing it nonstop

Love this piece! I have been wearing it nonstop, it's a perfect staple necklace to go with any outfit! Shipping was quick, and the packaging was so cute!

Hallie C.
It's fun AND dainty!

It's fun AND dainty, and every time I'm asked about it is an opportunity to spread ALS awareness, share Altru Jewelry's mission, and remember and honor my dad.

Diona G.
My friend loved it as well!

“I gave this as a gift, and my friend loved it as well. The packaging was also adorable, and you can tell the time care, and attention to detail that was put in to make it special.”

Alaina B
This is my favorite necklace!

This is my favorite necklace! I love Altru Jewelry’s dedication to help end ALS and the pieces are beautifully crafted.”

Jordan R.
Have received so many compliments

I purchased Brooke Eby's "F*ck ALS" necklace a few months ago (actually, I bought two—because I love it that much and you never know!) and have received so many compliments.

Diona G.
Always receive the highest compliments

All of the items, whether gifts or personal touches to my own home, are so beautiful and always receive the highest compliments. And it's all to support an amazing cause. Love the different limited collections as well!

Rachel
I've purchased many different items over the years!

I've purchased many different items over the years, earrings, real gemstone necklace pieces, limited series necklaces, trays and trinket holders.

Rachel
I adore the piece and the cause

I adore the piece and the cause and I can't wait to add more to my collection.

Diona G.