So you can trust your jewelry is supporting a great cause while also making you look great.
You deserve to know your dollars are going to an ethical brand and a good cause
(and that your jewelry will... you know, actually last a long time and look cute too.)
Hey, I’m Selena, and in 2019 I lost my dad to ALS — Altru is one way I continue to honor him.
My dad was my best friend and I loved him
more than words can describe.
When I started making jewelry in 2020, I
knew I wanted to advocate, create
awareness, and fundraise for ALS.
The biggest reasons why we don’t have a cure for ALS yet is due to a lack of awareness and the need for more research funding. And with every piece of jewelry sold, we’re accomplishing two important things:
1) raising awareness for ALS and
2) financially supporting the research that will find a cure.
Since the beginning, Altru Jewelry has donated to:
‘We are incredibly grateful to Selena for honoring her father’s legacy. By donating her proceeds to ALS TDI, she is helping fuel critical research and bringing us closer to effective treatments and a cure for ALS. Her generosity is a powerful reminder that hope can grow from even the hardest losses.’ - Melissa Payne, Development Manager
ALS Therapy Development Institute
Feel like making a donation independent of your order?
If you’re moved by the mission here at Altru
Jewelry and want to support the cause
further, you can make a donation to ALS TDI
— 100% of what you donate goes directly to
the organization.